Welcome to Cynthia White & Associates Blog!
Six New Year’s Wardrobe Resolutions: Create a Remarkable “Style Cents” Off the Rack (Part 1)
A new year is always a great time to reset and reload! No matter what type of job you are currently working or choose to pursue, from a visual brand perspective, wearing the right clothing is key to your success. To gain the respect you deserve, your core message...
3 Style Tips to Wake Up Your Style at Work! Choosing Accents that Make a Difference
Recently, I hosted a dinner party at my home. Although I absolutely love cooking, my demanding schedule as a leadership/personal branding coach meant I didn’t have time to whip up a tasty cuisine for my guests. However, with some quick thinking, I ordered take-out...
Take Control of Your Reputation in 4 Easy Steps!
“A reputation once broken may possibly be repaired, but the world will always keep their eyes on the spot where the crack was.” -- Joseph Hall With last year behind you, you’re more than likely exploring areas in your life that can be improved. One area my...
Holiday To-Dos: Shop for Your Visual Credibility & $ave
When people see you, they should instantly be able to trust and believe that you are who you say you are. Do you look the part? As a leader, your ability to lead well, personally and professionally, is always “for sale!” Since clothing is one form of communication,...
The Recipe for Building a Credible Personal Brand: 3 Key Ingredients
During my personal branding workshops, I often receive powerful feedback when I encourage a concept coined by the late leadership expert Dr. Stephen Covey: “Live your life with the end in mind.” This concept is especially beneficial when teaching participants about...
5 Tips to Networking with Passion
Let’s face it, for many of us the thought of networking conjures up emotions comparable to the common fears of public speaking. As a result, you may feel that effective networkers are born, not made, so why bother? There is one simple data point that answers that...
Travel like a Leader: 9 Helpful Packing Tips to Add Sparkle on Your Next Business Trip!
As a leader, your personal brand tells the world who you are, your unique promise of value, and the experience they can expect from your presence. Therefore, this 4th of July, as you prepare to travel, don’t leave home without clear brand awareness. Continue to lead...
The Brand is Your Friend: The Key to a Successful Interview
So, did you see the latest national unemployment report? The Bureau of Labor Statistics tells us that the unemployment rate ticked up to 8.2 percent. It's been a disappointing couple of months for those of us who think that the national unemployment situation is a...
3 Tips to Improving Your Branded Business Professional Look
Dressing the part is crucial to strengthening the visual perception that others have of you and your unique promise of value. Your personal brand as a leader matters. Avoid having people whose opinions you value question your abilities simply by the way you package...
Color Inspiration in Unusual Places
When was the last time feelings of exhaustion challenged your ability to confidently manage your presence as a leader? Did you realize that certain colors enhance your mood? Ever noticed how people who wear certain colors appear more approachable? Color is a...
5 Ways to Create a Remarkable Presence with Color
Color is such a powerful way to create a remarkable personal brand as a leader. It can be used to communicate the uniqueness of your leadership presence with a creative twist. This is a new year, new you and time for a new view! Here’s a fresh perspective to help you...
New Year, New You and New View
“A leader has the vision and conviction that a dream can be achieved. He inspires the power and energy to get it done.” - Ralph Lauren Happy New Year! The beginning of a new year is a great time to reframe or reset your life and leadership with a life makeover. ...
Soar to the Top: Manage a Presence of Success
When it comes to leadership in our personal and professional lives, you and I can learn some great lessons from the animal kingdom. Have you ever stopped to think about the birds of the air and the way they fly confidently and effortlessly? Truly fascinating! Yet, I...
Look Like the Leader You’re Meant to Be
"An army of a thousand is easy to find, but, ah, how difficult to find a general." (Chinese proverb) Remember the childhood game "Follow the Leader"? The game couldn't start until someone claimed the role of leader and made it clear that they were the one to follow....
Dare to Be Successful: 5 Ways to Treat Yourself to Wild Success!
"The person who gets the farthest is generally the one who is willing to do and dare. The sure-thing boat never gets far from shore." Dale Carnegie When I look at the personal stories of some of our nation's most inspiring female leaders, I see that most of them had...
Success is a Journey, not a Destination!
Woody Allen once said that 80% of success is about simply showing up. What he forgot to mention, though, was that success means that you show up well. And showing up well – looking your best, sounding your best, and showcasing your best – takes a lot of work. A...
Present the Best YOU: 5 Ways to Increase Your Personal Presentation Skills
Who says presentation skills don't matter? The other night, I transformed a simple meal from Trader Joe’s into a pleasing feast. All it took was the application of a few extra spices and herbs to add some sizzle, a bit of precise plating so that it was visually...
Do You Like What They See?
Remember the famous line of the queen in Snow White, “Mirror, mirror on the wall, who is the fairest of them all?” Mirrors do not tend to lie. The queen was happy as long as the mirror retorted, “you are the fairest.” However, when Snow White’s name was mentioned she...
